In the past couple of years, Dsquared2 has grown to become more chic and sophisticated while maintaining those sexy and provocative traits that are so embedded in the brand’s creative roots. This evolution has enable the brand to expand its clientele conquering a wider target market. The Dsquared2 aesthetics are continuously influenced by continuous international inspirations and cultures. Dean and Dan divide their daily lives between Milan and London while producing their collection in Italy. “Born in Canada, Living in London, Made in Italy” is the brand’s motto.